MRU Essentials
MRU Tools
Products & Services
Industry News Feed
My MRU Features
My Resource Centers
MRU on Social Networks
The Lifecycle of a Tenancy (TM)
Mini-Menus
Lifecycle - Before the Tenancy
Lifecycle - During the Tenancy
Lifecycle - The End of the Tenancy
My Search MRU
Missing Pages or Content?

ALERT - Users have reported being automatically logged out of the MRU web site, when using IE for site access.  MRU recommends using Firefox, Chrome or another browser when LOGGING into the site.  We are working on this problem and will post updates here.  We aplogize for any inconvenience this causes to our site visitors.

You are not logged in and so you are missing many of our essential content pages.  Member Only pages are not visable unless you are logged in.  So  please log in to access our Member Only content, or if you are not yet registered, please register for membership.  It’s fast, free and easy.  No credit card is required. 

Subscribe My MRU Featured RSS Feeds
Real Estate IQ

  

Test Your Real Estate IQ

 

Welcome to “Property Management Matters”

 

Property Management Matters and Property Management Tips have now merged.  Instead of having to check on two blog pages, you get all of the great original content in one convenient location.  All Property Management Tips have been moved to Property Management Matters so you won’t miss out on a single entry or posting! 

MyRentalUnits.com  reviews products, services and shares the ideas every rental property owner and manager needs to know about as real estate professionals and rental housing providers.  At Property Management Matters we are looking at the state of the industry - where has it been, where is it today and where is it going. 

 

Then MyRentalUnits.com gives you:

The Fast Facts

  • What works? 
  • What is the great idea of the day?
  • Does it make sense?
  • Is it essential?
  • Does it perform as promised?
  • Does it help? 
  • Does it provide value?
  • Is it worth your time and/or money?
  • Or how are industry practices changing?

 __________________________________________________________________________________

« E-Signatures | Twitter »
Saturday
Oct112008

Community Theater

DateSaturday, October 11, 2008 at 11:37PM

ForRent.com is changing the way apartment communities are marketed.  The glossy magazines of the 20th Century are rapidly becomming historical memories.  You probably still see them at the grocery store, but it is questionable how effective they remain.  The trend today is prospecting for future renters on social networking sites, such as YouTube.com using video, such as ForRent.com’s tool, Community Theater.  Here’s what ForRent.com has to say:

The multi-family housing apartment industry is tapping into these trends to create a new and innovative way to help property managers attract clients, advertise their community and boost sales for their developments. ForRent.com’s Community TheaterTM streaming video product is a great advertising solution for property managers and owners. This professionally produced video allows consumers to view features and amenities of apartment communities nationwide. As a complement to the virtual tour, Community Theater will not only give prospective renters a glimpse into a property’s units and amenities, but the surrounding city and community that the property is located in, as well. View our Community Theater product video here.

ForRent.com Community Theater Videos

ForRent.com enables property managers and owners to reach more apartment renters by pushing Community Theater videos to our video syndication network. Our network includes major search engines like GoogleTM and Yahoo!®, social networking sites such as MySpace®, video-sharing sites including YouTubeTM and metacafe and many more that reach hundreds of millions.

ForRent.com Community Theater Video Syndication Wheel

Online video raises the bar for multi-family housing professionals and property managers looking to attract potential clients. Professionals who choose to utilize online video to drive traffic to their site, have the opportunity to build their company’s brand awareness as well as raise company perception to their audience.

We can expect many positive changes in the future of online video advertising. According to an eMarketer report, video ad spend is expected to reach $775 million in 2007 from $410 million in 2006 and video online spending by marketers will increase 89% in 2007 over 2006. In addition, 66% of Americans watch online video advertisements and 46% take action on what they’ve seen. If others in the multi-family housing industry take advantage of the many opportunities that this new form of advertising can create, it will prove to be a beneficial investment.

 Posted in Property Managers & Owners by gillian |
No Comments »

Posted: September 24th, 2008

AuthorMRU Managing Editor | CommentPost a Comment |
in , ,

PrintView Printer Friendly Version

EmailEmail Article to Friend

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>

Notify me of follow-up comments via email.